#a2n_werkstatt 2012 presents:
IN SYNCH WORKSHOP: “Unsigned and ready to conquer. The HYPEMUSIC.COM model” by RUSSELL EMANUEL & GUENTHER PRIMIG
The joint venture of MTV US and Extreme Music breaks new grounds and offers unsigned bands a global opportunity to place tracks in advertising and film.
RUSSELL EMANUEL is the CEO of Extreme Music, the worldwide production music division of Sony/ATV Music Publishing. World-renowned as the “Bad Boys of the Industry,” Extreme, has made it their duty to change the face of library music. Since exploding onto the scene in 1997, these production music zeitgeists have consistently delivered an industry-quaking catalogue that leaves their competition sleeping with the lights on and establishes them as the undisputed masters in their field. Their unrivalled A-list packed roster famously boasts names such as Quincy Jones, Hans Zimmer, Sir George Martin, Snoop Dogg, Rodney Jerkins, Robbie Nevil, Junkie XL, Paul Oakenfold, Mark Mothersbaugh, Boris Blank, Timbaland, Michael Giacchino, James S. Levine, Xzibit and Vince Clarke to name a few. Users addicted to Extreme include music supervisors for hit shows such as Smash, Up All Night, New Girl, Glee, Revenge, 30 Rock, Mad Men and The Office; blockbusters and trailers including Battleship, The Three Stooges, Dark Shadows, The Help, Contraband, Brave, Mirror Mirror and Twilight Saga: Eclipse; and memorable advertising campaigns for Coca Cola, EA, Virgin Atlantic, Land Rover, Target, Apple and AT&T.
GUENTHER PRIMIG, born in Austria, immigrated to the US where he studied Media Communications at Santa Clara University, CA. After several years at Buena Vista Home Entertainment division of the Walt Disney Studios, he moved to Berlin in 2004 to start up Extreme Music’s Germany office. He’s enjoying both the city and the office immensely, thank you.
Title: UNSIGNED AND READY TO CONQUER. THE HYPEMUSIC.COM MODEL
Who: RUSSELL EMANUEL & GUENTHER PRIMIG
When: THURSDAY, 6 SEPTEMBER 2012, 10:00-10:45UHR
Where: FLÄCHE 3. OG
Track: IN SYNCH
DER WORKSHOP IST OFFEN FÜR ALLE TEILNEHMER_INNEN DER #a2n_werkstatt. IHR KÖNNT AN INSYNCH@all2gethernow.de SCHREIBEN, UM EUCH EINEN PLATZ ZU SICHERN!
#a2n_werkstatt @noisy Musicworld, 6/7 September 2012, Warschauer Straße 70a, Berlin-Friedrichshain